PRESENTING THE DIGITAL RUSSIA CHANNEL
Digital Russia Innovation Channel - Information and presentation platform for Internet broadcasting, owned by the European branch of the International Public Organization NCO VneshtorgClub (registered in the Russian Federation on December 15, 2005), which is the managing company. The platform provides Russian companies entering the era of the digital economy with relevant information related to practical solutions for digital technology management and digital transformation.
Digital Russia provides effective communications in the business and cultural communities, introduces international partners to the Russian world of digital technologies, the communication format and key values. Such an acquaintance expands the boundaries of international cooperation for Russia, strengthens the country's image, and removes questions of distrust and misunderstanding.
The channel’s audience is more than five million people for 2019 - Russian and foreign entrepreneurs, heads of government organizations, representatives of science and culture. Digital Russia is an official information partner of international business and cultural forums, broadcasts in Russian and English.
The channel does not create and does not broadcast programs related to politics and religion, does not broadcast and does not distribute video and audio content with the participation of official representatives of the Russian authorities, does not comment on or use materials from other organizations in its programs. The channel creates its own branded content in support of science and entrepreneurship, protects the interests of its residents in Russia and abroad.
The channel forms a presentation video catalog of Russian companies entering the international digital technology markets, which hosts corporate presentations of Russian and foreign companies - manufacturers of goods and services, presentations of international organizations and companies whose activities are focused on economic partnership with Russia.
Presentations published on the Digital Russia channel contain information about the activities of the company or organization, information about the leader, as well as tell the story of the company, explain the mission, goals and objectives. Presentations reveal potential areas of cooperation to potential partners and customers, present visualization of products and services, corporate films and teasers.
The creation, publication and technical support of presentation materials on the Digital Russia channel is carried out by the channel’s technical services in accordance with the regulations. Each channel resident company has the opportunity to publish its presentation on it and offer partnerships to the international business community. Through participation in the broadcasts and presentation sessions of Digital Russia, any resident company of the channel can, without intermediaries, receive a direct request to perform work or purchase goods, including foreign trade operations, transport logistics and customs clearance, insurance, brand creation, intellectual property protection, barter operations, trade production components, including raw materials, investments, scientific activity, and the whole range of financial and consulting services.
The channel’s broadcasting policy is global digital technologies in society, business, industry, aimed at improving the quality of life. The channel’s information partners are international business information agencies, information centers attached to chambers of commerce, industry unions and business associations. Geographical coverage through partner associations and business unions - more than 50 countries of the world.
PUBLICATIONS OF CORPORATE PRESENTATIONS
In order to create a unified format of the information field, to overcome language and mental barriers, and to correctly perceive the audience of the content of presentations, the channel developed its own broadcast standard. The channel technical support service provides the correction of language translations of corporate presentations for resident companies into official languages - Russian and English. When creating a presentation, portal resident companies undertake to provide only reliable information about themselves. Resident is responsible for the published information provided by the resident of the channel. The channel is responsible for the published information created by the channel’s employees.
The channel does not allow publications with profanity, scenes of a sexual nature, domestic quarrels and violence. Also, the channel does not publish incriminating evidence.
CHANNEL RESIDENTS AND PARTNERS
The channel publishes corporate presentations, documentaries, teasers, podcasts, streams (live broadcasts) from events, performances by private individuals in various formats, the main of which are interviews, expert discussions, speeches in front of an audience, and monologues.
CORPORATE AND DOCUMENTARY FILM ON DIGITAL RUSSIA
The channel offers the highest quality presentation content that meets the latest requirements for media and digital technology. Corporate and documentary cinema refers to the "corporate content" of the company, works to develop the company's business, to increase its sales. Unlike presentation videos, which are included in the main content of Digital Russia broadcasting and are designed for mass viewing, corporate and documentary films are relevant for a long time and affect not the analytical part of consciousness, but the emotional one.
Corporate and documentary cinema serves to directly induce the purchase of a product or service, it is presented at exhibition stands, websites, corporate events and business forums, presented to customers and partners, uploaded to social networks for video services on the Internet. Corporate and documentary films from Digital Russia can be interesting and even exciting, like a short feature film, with a plot and drama. Corporate and documentary films are in demand by government organizations, public non-profit organizations and foundations, agencies and industrial corporations.
STATUS REGULATION RESIDENT OF DIGITAL RUSSIA CHANNEL
Familiarization with the conditions of participation, decision-making on participation by the management of the resident company Filling out the Registration Form of the resident company of the project;
Consultations, possible personal negotiations between the management of the resident company and the channel’s management on the degree of the company's involvement in the project, the choice of participation category and the status of the presentation campaign; Conclusion of an agreement with a management company, payment of a membership fee; Creating a corporate presentation taking into account the recommendations of the technical channel service; Publication of a corporate presentation of a resident company in the industry catalog on the Digital Russia portal; Carrying out the activities agreed upon upon signing the contract between the portal resident company and the management company.
TERMS OF COOPERATION
The channel removes, mounts and publishes interviews with directors of Russian companies at forums and conferences and other social events. This is done free of charge, according to the mutual desire of the parties, in the interests of the audience.
The channel serves members and partners of a management company that has paid membership dues or annual membership dues. The channel creates and posts informational and presentation content on the YouTube portal.
The channel offers sponsors all the opportunities for additional posting of presentation information on their resources in content created in guest mode.
In this mode, we promote the personal brands of our residents, introduce new experts to the business community, and open stars of analytics and oratory. You can continue to get acquainted with the conditions and capabilities of the Digital Russia channel in the Residency and Membership section.